Senior UX Designer

I design systems that help large organizations move with intention.

From feedback loops to design principles to research — I work at the intersection of craft, strategy, and the messy human work of getting teams aligned.

Home Depot — Fortune 20 MS-HCI 4.0 · Georgia Tech 5 years UX · 2 years UI
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Jack Conway

Selected work

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Qualtrics Preferences Feedback Dashboard
Home Depot · Research & Strategy

From dark patterns to a metric that actually meant something

The Preference Center team was measuring opt-out rate — a metric that was actively encouraging dark patterns. I replaced it with a real feedback system, drove CSAT from 45 to 65, and extended the work into a trust metric framework.

Metric reform User research Workshop facilitation Cross-functional alignment
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Home Depot · Design Systems & Governance

Building the foundation for better decisions at scale

I joined a team with no documented standards and built a suite of living principles, email guidelines, and component rules — grounded in research, approved by leadership.

Design principles Governance Research
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Design Systems End-to-end UX Research Workshop Facilitation Cross-functional Alignment North Star Visioning Figma & Prototyping Stakeholder Communication Accessibility · WCAG 2.1